Twitter is going to have a hard time fixing its ad problem

For the last couple of years, two things about the Twitter narrative have been constant: It has a user growth problem, but it doesn’t have an advertiser problem. Now Twitter has an advertiser problem, too. Twitter fessed up to it yesterday, acknowledging that brand advertising was “softer than expected” and promising that things would get better. Maybe not right away but, they hoped, by the fall.
Read more: http://snapzu.com/Chubros/twitter-is-going-to-have-a-hard-time-fixing-its-ad-problem