Apple just told the world it has no idea who the Mac is for

To me, the event last night was Apple trying to remind the world it cares about the Mac, but more than anything else the undertone was this: Apple only cares about the Mac when it’s convenient, but even then, it’s obviously not thinking that hard about the impact it has. By Owen Williams.
Read more: https://medium.com/charged-tech/apple-just-told-the-world-it-has-no-idea-who-the-mac-is-for-722a2438389b#.zaxvvnxjc?source=Snapzu