Six Flags is making roller coasters cool again

As if riding on the tallest, fastest, steepest roller coasters weren’t enough, you can now up the ante by zipping around those turns while in a virtual reality. Six Flags Entertainment Corp. SIX, +4.87% was upgraded to outperform from market perform at FBR on Friday on the potential for virtual-reality technology to reinvigorate sales and park traffic after years of stale growth. Virtual reality is “extending the life of old coasters” and giving park theme operators the ability to...
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