NBC sells $1 billion in ads for Rio Olympics

NBC, a unit of Comcast Corp, said it had sold $1 billion in national ads for the Summer Olympics in Rio de Janeiro, as the network prepares to broadcast a rare Games where some of the most high-profile contests will air live in prime time for U.S. audiences. NBC said in a statement on Tuesday that the Games, which start on Aug. 5, were on pace to generate the biggest Olympics advertising sales ever. The $1 billion figure includes national broadcast...
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